The luxury car brand recently announced its call for entries for its Lexus Design Awards 2018, an international design competition that targets up-and-coming creators from around the world. Launched in 2013, the award seeks to foster the growth of ideas that contribute to society by supporting designers and creators whose works can help to share a better future.
Each year, twelve finalists and their works are introduced to the design community at Milan Design Week, four of which are then selected to develop their prototype under the mentorship of renowned design professionals. The finalists will present their final work at the Lexus Pavilion, an experiential exhibition space that Lexus will bring to Milan Design Week for its 11th year.
Lexus is a global leader in luxury vehicles. Since its debut in 1989, the brand has earned a worldwide reputation for high-quality products and a commitment to design, offering the best in innovative technology and craftsmanship.